Duration: 03 mins 40 secs
Part of the Level 3 Learning Series -By watching this video, the viewer will understand how to use buyer psychology to write a sales email the improves the likelihood of a response.
Recommended audience
Level 3 sales learners, EPN members, early sales professionals
Type of audience
UK and International
Description
Part of the Level 3 Learning Series –How to write a sales email that uses buyer psychology to clearly explain your sales offering, and which improves the likelihood of a response.
Potential buyers often get a lot of emails asking for their business. Knowing how to write an email that uses buyer psychology to clearl set out what your company can provide and how they can benefit is a core skill for any modern salesperson. Knowing this can increase the likelihood of a reply and can be the difference over competitors.
Key takeaways
- What ‘benefits led’ emails are
- The psychology of buyer behaviour
- How to use this knowledge to layout a great sales email in 3 easy steps
CPD Points
CPD Points: 0.5
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