Achieving sustainable success in sales through stewardship

Duration 41 mins: As a result of attending this event you will learn how to deliver stellar sales results year after year, which will enable you to achieve sustainable sales success.

Credit CPDEx:1.0

Tag(s) Leadership, English, Video, Level 4, Level 5, Level 6, Field Sales (territory or product focused), Sales Manager (first line), Sales Leader (second line +), Collaboration and Relationships, Team Performance, Digital Skills, L4B4, L4C6, L4C8, L4C3, L5B1, L6C3, L6L4

Achieving sustainable success in sales through stewardship

Description

Recommended audience

Account managers
Sales managers
Sales directors
Entrepreneurs and business owners who are involved in sales activities and/or sales strategies for their company

Type of audience

UK and International

Description

Which business owner or salesperson doesn’t want sales success that is sustainable? Yet all too often, success in sales is seen as a one-off, an unexpected outcome, or, even worse, it is built on shoddy foundations. Hit-and-miss sales results create uncertainty within a business. They stunt growth and make it difficult to attract and retain top talent. In this session, with a particular focus on account management, we will discuss the power of principles in achieving sustainable success in sales; we will explore the central role of the principle of stewardship in achieving stellar sales results year after year; and we will outline how to put stewardship into practice in serving your customers better to achieve sustainable success for your business.

Presenter Tom English says: “Stewardship is essentially about self-governance: applying care to self, relationships, and contributions in order to achieve sustainable success. It is akin to leading like a gardener: planting, nurturing, watering and weeding wherever necessary.”

Tom defines sustainable success by three key criteria:

Alignment with values
Consistency in results
Durability (avoiding self-sabotage and overcoming external challenges)

He says: “The application of stewardship starts with the individual and has a positive, often outsize, impact on the organisation they work for and the customers they serve.”

Key takeaways

The power of principles in achieving sustainable success in sales.
The importance of good stewardship in achieving consistent sales success.
How to put the principle of stewardship into practice to achieve sustainable success in sales.

CPD Points

CPD Points: Two (when attending live) or one (watching the recording)

Presenter

Tom English, Founder of 3 Stewardships and Strategic Initiatives Manager – EMEA at Gale (part of Cengage Learning)

Tom has won 12 sales awards in 10 years during his time at Gale, part of Cengage Learning, where he has revolutionised the approach to sales throughout EMEA and beyond. Tom’s unprecedented consistency in his sales results has come through applying time-tested principles. Tom is the founder of 3 Stewardships Ltd which is dedicated to empowering individuals to achieve their unique version of sustainable success through applying the principle of stewardship.