Control, create, convert: the Triple-C strategy for sales success

Duration 55 minutes: As a result of joining this event, you will know how to gain greater control over the volume of work you are managing, enabling you to focus on the tasks and activities that generate revenue.

Credit CPDEx:1.0

Tag(s) Business, Core, English, Level 4, Level 5, Level 6, Inside Sales, Field Sales (territory or product focused), Sales Manager (first line), Sales Leader (second line +), Collaboration and Relationships, Finding & Qualifying Opportunities, Customer Experience, Team Performance, Governance and Risk, Personal Performance, L4L2, L4L6, L4S2, L4S3, L4B6, L4C7, L4B1, L4B2, L4B7, L4C1, L5L1, L5B1, L4L3, L5L3, L5B4, L6B1, L6B2, L6C1, L6C3, L6C4, L6L1, L6L3

Control, create, convert: the Triple-C strategy for sales success

Description

Recommended audience

B2B sellers and managers

Type of audience

UK and International

Description

In this session, delve into the fascinating neuroscience of productivity and its profound effects on both sellers and clients. Today's rapid pace strains the working memory of clients, compromising their ability to act upon information. Concurrently, sellers grapple with waning focus amidst the clamour. To thrive in sales, it's paramount to comprehend these neural intricacies. Learn how to recalibrate and refine productivity strategies, ensuring that vital information sticks with clients while empowering sellers with the focus needed for success. Elevate your sales approach by marrying neuroscience with efficient practices for unparalleled sales outcomes.

Key takeaways

Understanding Neuroscience in Sales:Explore the role of neuroscience in productivity, particularly how it affects both sellers and clients in the sales process.
Impact of Rapid Pace on Clients:Learn about the challenges clients face due to today's fast-paced environment, specifically how it strains their working memory and affects their ability to process and act upon information.
Challenges for Sellers:We will discuss the difficulties sellers face, such as decreased focus due to various distractions, and how this impacts their sales performance.
Strategies for Improved Productivity:Shelley will provide insights into recalibrating and refining productivity strategies. This includes techniques to ensure that important information is effectively communicated and retained by clients.
Combining Neuroscience with Efficient Practices:Finally, this keynote promises to teach how to enhance sales approaches by integrating neuroscience with efficient practices, leading to better sales outcomes.

CPD Points

CPD Points: Two (when attending live) or one (watching the recording)

Presenter

Shelley Walters, CEO and founder, The Sales Counsel

Shelley Walters, a renowned sales expert and international corporate speaker, brings over 15 years of B2B and B2C sales experience. Founder and CEO of The Sales Counsel, she pioneered a remote sales education platform in Africa. Having collaborated with giants like Coca-Cola and BMW, Walters champions the belief that individuals can transcend their backgrounds and self-doubts to achieve unparalleled success.