Coaching for sales success

Duration 51 minutes: As a result of joining this event, you will know the key aspects of why coaching is critical to success in sales, which will enable you to explore and develop your coaching skills and application

Credit CPDEx:1.0

Tag(s) Self, Core, English, Level 4, Level 5, Level 6, Sales Manager (first line), Sales Leader (second line +), Collaboration and Relationships, Coaching and Mentoring, Finding & Qualifying Opportunities, Customer Experience, Team Performance, Governance and Risk, Personal Performance, L5B2, L5L1, L5B1, L4L3, L5L3, L5B4, L4L4, L5L4, L5S2, L6S1, L6B1, L6B2, L6C1, L6L1, L6C2, L6L3

Description

Recommended audience

Sales managers, sales leaders and business owners seeking to enhance or improve their sales performance and employee retention.
Newly appointed sales managers and sales leaders.
Established sales managers and sales leaders seeking to improve or refresh their skill sets.
Anyone with aspirations to move into sales management.
Sales professionals exploring how coaching can help develop and enhance their own skills.

Type of audience

UK and International

Description

Coaching is an increasingly popular and proven method of developing performance as it inspires strong financial results. Our experts who are presenting this session are often asked why coaching enhances sales performance more than regular, stand-alone sales training, so they have supplied a few statistics from the International Coaching Federation to support the claim.

Most companies (86%) that invest in coaching say they get their investment back. In fact, almost one-fifth (19%) indicate a return on investment (ROI) of at least 50 times the initial cost, while a further 28% see an ROI of between 10 and 49 times their investment. The median company return is 700%, that is seven times the initial investment in coaching.

In this webinar, Nick Banyard and Simon de Ferrer from It’s All In The Mind will share their experience and evidence on:

Why everyone needs a coach.
How a coach becomes a crucial accountability partner.
The contribution coaching makes towards excellence in sales, employee development and employee retention.

Key takeaways

How to adopt a coaching-led, habits-driven, sales-management mindset.
The top traits and behaviours of an effective sales coach.
Two coaching models and five key coaching questions sales managers can use immediately.

CPD Points

CPD Points: Two (when attending live) or one (watching the recording)

Presenters

Nick Banyard, FF.ISP, Co-founder of It's All In The Mind

Co-founder of It's All In The Mind, Nick Banyard has a 40-year record of success in sales and sales leadership and has held most positions in the sales hierarchy. He has experience in country manager and sales director roles at management board level where he recruited, led and trained, employed and self-employed sales teams.

Simon de Ferrer, Co-founder of It's All In The Mind

Co-founder of It’s All In The Mind, Simon de Ferrer has over 30 years' experience in international sales, relationship management and leadership. Previously, in his role with an international wealth management business, Simon led a team of 10 wealth managers to £1 billion in assets and £7.2 million in annual revenues in three years.