Sustainability: Seize the sales opportunities and manage the risks
Duration 56 minutes: As a result of joining this event, you will know what it takes to sell using sustainability, CSR and ESG, which will enable you to seize more sales opportunities and manage the risks.
Credit
CPDEx:1.0

Description
Recommended audience
Sales leaders, managers, key account managers, salespeople
Type of audience
UK and International
Description
Sustainability, CSR and ESG are at the top of the agenda for many of our customers. How do we, as professional sellers figure out if we need to work differently - and if so, how? We'll show what selling sustainability means in practice.
- Understanding what's driving the changes for them.
- What our customers HAVE to do.
- Segmenting customers on the basis of sustainability.
- Identifying and approaching new points of contact.
- Handle pricing.
- Leveraging our own company’s sustainability strategies.
- Team selling for sustainability.
- Manage the risks.
- Seize the opportunities.
In short how to differentiate ourselves in this changing world.
Key takeaways
- Understand what selling with a sustainability agenda means to you and your business.
- Gain techniques and tips to win more business and manager the risks.
- Gain confidence and commitment to sell using sustainability.
CPD Points
CPD Points: Two (when attending live) or one (watching the recording)
Presenter
Richard Higham FF.ISP, Sales & Marketing Director at SalesFitness Group
Richard Higham has been driving sales performance in market leaders and high growth businesses for over 30 years.
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