How to attract and keep your best sellers

Duration 41 minutes: As a result of joining this event, you will know what emerging sales talent want from their role and organisation, which will enable you to create an environment that not only nurtures your talent, but accelerates their development and improves their performance; while also helping to attract top talent.

Credit CPDEx:1.0

Tag(s) Self, Core, English, Roundtable, Level 4, Level 3, Level 5, Level 6, Inside Sales, Field Sales (territory or product focused), Sales Manager (first line), Sales Leader (second line +), Collaboration and Relationships, Finding & Qualifying Opportunities, Customer Experience, Change Management, Digital Skills, L3B5, L2S3, L3S3, L4L2, L4L6, L4S2, L4S3, L5B2, L5L1, L4L3, L5L3, L4L4, L5L4, L5S2, L6S1, L6B1, L6B2, L6C1, L6L1, L6L2, L6L3

How to attract and keep your best sellers Thumbnail Image

Description

Recommended audience

sales leaders, sales managers, salespeople, HR, people and culture leaders

Type of audience

UK and International

Description

Attending this event will help you understand what salespeople want from their roles and organisations. This will enable you to create an environment that nurtures and accelerates their development and improves their performance. This webinar also aims to help you understand how to attract the best salespeople.

According to recent research, nearly half (46%) of sales professionals are considering quitting their jobs in 2024, which is higher than the 40% who expressed the same intention ahead of the 2021 "great resignation". (Microsoft & LinkedIn)

It is not surprising that sales leaders jump straight to financial incentives to try to keep their salespeople, but this is not enough.

Companies are competing in a candidate-led market, and they need to take note. They no longer have the luxury of picking from a list of people keen to work for them. That means they need to create a desirable culture and publicise their positive work ethic. This not only helps to attract top salespeople, but also retain existing employees.

Key takeaways

What do your salespeople actually want?
How do you give it to them?
Why does this benefit you and your organisation?

CPD Points

CPD Points: Two (when attending live) or one (watching the recording)

Presenters

Panel Lead: Jordan Abbott M.ISP, Business Development Executive, Institute of Sales Professionals

Jordan Abbott joined the world of B2B sales working as an outsourced SDR which exposed him to the good, the bad, and the ugly in terms Sales approaches, sales leadership and sales learning.

As a result of his exposure to some less than favourable Sales cultures and training, Jordan works passionately with the Emerging Professionals Network to help provide a learning partner to catalyse young salespeople’s careers.

This passion afforded him the opportunity to join the ISP team and continue this work, but focusing more so on having an organisation-wide impact.

Neil Johnson FF.ISP, Director of FERO Retail Marketing & Chair of the Emerging Professionals Network (EPN)

Born in Leicestershire, and a graduate of Nene Northampton, Neil entered the Sales profession following some time spent in Tele-Sales during his college holidays. Since then, Neil become one of the youngest ever Business Development Directors in the UK and is now a shareholder of FERO Retail Marketing responsible for introducing new clients to the business. Neil lives in Berkhamsted with his wife and two sons and is a keen cyclist.

Chris Capon FF.ISP, Distribution Director – UK, Westfield Health

In his current role, Chris holds responsibility for all B2B sales channels, his sales support functions, and a subsidiary business unit. Prior to joining Westfield Health, Chris developed his leadership career through leading varying business functions across differing industries and has enjoyed living and working in many parts of the UK, mainland Europe, and in North America.

As a Founding Fellow of the Institute of Sales Professionals, Chris is a keen advocate of ethical selling, professional standards within sales, and is passionate about a culture of self-directed CIPD.

Outside of work, Chris has some volunteering commitments and counts rugby, running and cooking, as his main pastimes.

Tom Crilly-McKean, Sales Enablement Manager at Lead Forensics

Having started his career in the field and transitioning into Enablement formally over the last four years, Tom has had the pleasure to both optimise and create Enablement functions within the Saas industry, ranging from MM to large-scale ENT firms, with a specialism in the creation of company specific methodologies. Tom is currently based on the South Coast with his partner, and is obsessed with all things culinary, musical, and linguistic!

Becci O'Shea, Group Head of Sales Enablement at Marcura

Becci O'Shea is a seasoned sales professional with over 10 years of experience in B2B SaaS sales and currently serving as the Group Head of Sales Enablement at Marcura. Becci specialises in developing sales strategies and enhancing the skills of sales teams to succeed in today’s dynamic market. She is known for her focus on skill development and her ability to drive effective sales practices that align with modern selling environments. Her expertise in sales enablement helps teams optimize performance and achieve their goals.