
Recommended audience
- Sales Professionals
- Sales Leadership & Management Professionals
Type of audience
English-speaking UK and International
Description
In frequently crowded marketplaces, it is important that we differentiate ourselves from the competition. Providing your customers (and employers) with an experience based on an authentic You can be the difference between winning the sale or not, and even being hired or not.
In this webinar, we make a whistle-stop exploration of some key tactics and ideas that may, with a little bravery and creativity, help you stand out from your sales crowd and become a higher-achieving sales professional as a result.
Key takeaways
· Why displaying vulnerability is a great thing.
· Pre-engagement tips and the power of No.
· How to have more impact with less work.
CPD Points
CPD Points: One
Presenters
Ben Gaston, Sales Director of Toshiba TEC UK
A creative, people-focused business leader who has built a successful career through a healthy obsession with customer outcomes and “doing the right thing”.
Reputation is everything, especially in today’s fast-paced world with more routes to market than ever before and a noisy competitive landscape for many firms to navigate. Perhaps nowhere more so than in the technology sector where Ben has thrived.
His reputation is that of a leader who creates high support/high challenge team environments, where everyone delivers their best work and collaborates with purpose towards a common goal.
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