Recommended audience

• Sales Professionals
• Account Managers

Type of audience

English-speaking UK and International

Description

For many years now, Social Selling has been a key tool for engaging with potential and existing customers. But many salespeople are still unsure how to use this new tool to its full potential.

In this webinar, Anita explains how a salesperson can check how their LinkedIn presence is doing compared to their competitors and what they can do to improve the quality and quantity of customer interactions that generate new business on this platform.

Key takeaways

· Understand your professional brand

· Top 10 tips to optimize your LinkedIn profile

· Apply Social Selling techniques to your LinkedIn activity

CPD Points

CPD Points: One

Presenters

Anita Windisman – Customer Success Manager, LinkedIn

In 2016 Anita Windisman was the Customer Success Manager for LinkedIn's Sales Solution business in EMEA.

She worked with the region's largest clients to provide direction for implementing Social Selling programs at scale, using LinkedIn Sales Navigator.

An ex-pat from Canada, Anita worked in LinkedIn's office in London, where she resided for over 2 years