Diversity in Sales Today

Duration: 41 minutes

Learning objectives: How diversity is reflected in the business workforce of today and how leaders can adapt to this reality.

Credit CPDEx:1.0

Tag(s) English, Video, Conference, Level 5, Sales Manager (first line), Sales Leader (second line +), Coaching and Mentoring, Change Management, Future Focus and Innovation, L4L4, L5L4, L5S2, L6S1

Description

Recommended audience

Sales Management & Leadership Professionals
Head of Sales
Sales Directors
Account Directors

Type of audience

English-speaking UK and International

Description

In 2019 the APS and its partner Acosphere, conducted some revealing research into diversity in the modern sales workforce. The results gave a unique and refreshing insight into the advances made in the industry in recent years and where there is still a need for much improvement.

Giles & Andy present their assessment and conclusions about what this means for sales and business leaders today; the implications of getting it wrong or right, and the ways they can ensure they are creating the right recruitment processes, development & coaching cultures to drive their businesses forward in the 21^stcentury.

Key takeaways

· The 2019 data around the status of diversity in sales

· The economic impact of a diverse workforce vs non-diverse

· Thoughts on how to implement a culture of diversity in your business

CPD Points

CPD Points: One

Presenters

Giles Amadou Acogny – CEO & Founder, Acosphere

A motivational leader with extensive global experience, Giles thrives on helping people unleash their true potential, from where they are mentally; their beliefs, and their behaviours, to the person that they are really meant to be.Helping them understand that they can take control of their lives, and their business, and transform themselves, and the lives of the people they touch every day.

He works with a specific methodology of Simplify, Clarify, Amplify to completely immerse ourselves in a client organisation and truly understand the needs, challenges and perspectives of all stakeholders.

His team of consultants have worked with blue chip companies like Xerox, Sage and Cable and Wireless and have experience ranging from sales mastery to enable clarity for leaders in a complex business environment. They relish the opportunity to work with people who have been in senior-level positions - CEOs, Chief Commercial Officers, Vice Presidents - and are capable of turning around businesses in a smooth and effective manner.

With a combination of reliable methodology and good technology, he helps clients excel with transactional sales, consultative sales, and selling through social media.

Andy Hough –Founder & Director, APS (now Institute of Sales Professionals)

Andy has spent over 25 years in individual sales roles before developing his career into sales leadership across financial services and technology sectors, including companies such as Lloyds, Barclays, GE Capital and concluding as Vice President of Sales EMC (Now Dell | EMC).

Andy was a founder of the Association of Professional Sales (now the Institute of Sales Professionals) which over 8 years has grown into the world's only independent professional body focused on parity for professional sellers, providing learners and members with qualifications, certifications, forums, best practices and the world's largest on-line learning management system.